Jim Long has 35 years' experience trying cases and counselling businesses in the areas of antitrust law, franchise law, and dealer/distribution law. He has successfully represented clients in multiple state and federal courts across the country; responded to state AG, DOJ, and FTC investigations; worked on numerous arbitrations; and argued appeals in the Seventh and Eighth Circuit Appellate Courts in addition to several state appellate courts.
Jim has represented clients in a number of large antitrust cases—from price fixing class-actions to group boycotts to predatory pricing claims—and has extensive experience in Section 2 attempts to monopolize claims based upon predatory hiring of sales force. He regularly counsels clients on a variety of antitrust issues, including bundled rebate plans, price discrimination, and other pricing practices. Jim has defended and managed DOJ antitrust investigations, FTC competition investigations, state attorney general investigations, and FTC Hart-Scott-Rodino reviews. Throughout the years, he has also represented both plaintiffs and defendants in non-compete cases.
Jim's practice also centers on representing franchisors in disputes with franchisees and manufacturers in disputes with dealers, distributors, or sales representatives. He has handled cases, and counsels clients, on matters involving the Minnesota Franchise Act; Minnesota Sales Representative Act; Minnesota Heavy and Utility Equipment Manufacturers and Dealers Act; Minnesota Agricultural Equipment Dealership Act; Wisconsin Fair Dealership law; a number of state motor vehicle and power sport dealer's acts; and other industry specific dealer and distribution laws. Jim has enforced arbitration clauses in franchise, dealer, and distribution agreements.